Editor's Note: January marks a new phase in our journalism. Due to the merger between WUIS and Illinois Issues, we now have a number of journalists that enable reporting on a beat model. Beats allow a reporter to learn the events and people more thoroughly than general assignment reporting. Each reporter is focusing on key issues in the state. We're calling it the "Illinois Issues Initiative." Here are the issues:
Consumers are increasingly willing to pay more for foods they believe were sustainably produced, like free-range chicken, fair-trade coffee and pesticide-free wine. But what does “sustainable” actually mean?