Not long ago, I was complaining to a friend and colleague about a previous political campaign. “Why does it have to be so incredibly negative?” I grumbled. His simple reply: “It works.”
My friend, one of the better-known political writers in the state, is a pragmatist. He wasn’t endorsing the tactic; just stating a fact.
Well, it doesn’t work for me. After months of following the backs-and-forths of this year’s presidential campaign like a political tennis match, I am so sick of the negativity — from both camps — that I’m ready to check “None of the above” on the ballot.